Getting the Skinny from Heidi Roizen
I'm a frequent reader of Kara Swisher's blog BoomTown, which is part of the All Things D Web site. On Wednesday, Kara wrote about a music project that Heidi Roizen, a Silicon Valley venture capitalist, has embarked upon.
This project is not funding and launching the next big music platform or player, as one might think given Roizen’s background. No, it's a project that's unique and quite personal to Roizen.
In Roizen's own pursuit to lose weight, she wanted to listen to great music to help her stay motivated as she took off the pounds and got in shape, but when she wasn't unable to find any, the entrepreneur in her kicked in and she set out to create it.
Not being a musician herself, Roizen teamed with veteran music industry exec George Daly and songwriter and producer David Malloy, along with some very talented artists. Together they took Roizen's idea and turned it into a well-produced CD, or as Roizen puts it, "first class, radio-hit-quality music," which includes 10 songs.
Roizen wrote the lyrics for the CD, which is titled Skinny Songs and is available at iTunes, Amazon, CD Baby, and SnoCap. You can also listen to Skinny Songs and read about it at MySpace and the Skinny Songs Web site.










